Naurelle is a Los Angeles showroom for authentic Italian furniture and lighting, classic and contemporary, delivered across the continental US. Mgroup built a Shopify store that presents the collections online and brings buyers to the showroom and to design consultations.
Selling high-ticket furniture online without losing the showroom
Pieces from $3,000 and up, many fabrics and colours, custom sizes and finishes: the store had to sell online and turn browsers into showroom visits and design enquiries.




A Shopify showroom for luxury Italian furniture
- Collections by Sofas and Armchairs with colour and fabric variants
- Product pages built for high-ticket purchases
- Catalogue downloads
- Enquiry and design consultation forms
- Delivery and installation information across the US
- Fast pages for an image-heavy catalog
See how we build stores for considered purchases on our Shopify agency for home and furniture brands page.
Project at a glance
A Shopify store that shows Naurelle’s Italian collections online, takes enquiries for custom pieces and design consultations, and connects buyers with the Los Angeles showroom. Visit shop.naurelle.com.
About the Client
Naurelle offers luxury Italian furniture, classic and contemporary, in its Los Angeles showroom and across the US.



