Author

Iryna Mosiiuk

BDM at Mgroup

22 articles LinkedIn

Shopify Localization Workflow: Keeping a Store Translated

8 min read August 21, 2026

Shopify Localization Workflow: Keeping a Store Translated

Translating a store is easy. Keeping it translated while marketing ships three campaigns a month is the part that fails.

Shopify Wholesale Migration: Moving B2B Into One Admin

8 min read August 19, 2026

Shopify Wholesale Migration: Moving B2B Into One Admin

Moving wholesale off a legacy platform or a spreadsheet. What transfers, what does not, and how to sequence it.

Shopify Server-Side Tracking: What It Fixes and What It Does Not

7 min read August 9, 2026

Shopify Server-Side Tracking: What It Fixes and What It Does Not

A third to a half of marketing events never arrive. Here is what moving collection server-side actually recovers.

Shopify Markets vs Expansion Stores: Which Architecture to Choose

9 min read August 3, 2026

Shopify Markets vs Expansion Stores: Which Architecture to Choose

One store with Markets, or a store per region? An architecture choice that shapes catalogue, tax, SEO and operations for years.

Klaviyo vs Attentive: Choosing an SMS Stack for Shopify

8 min read August 2, 2026

Klaviyo vs Attentive: Choosing an SMS Stack for Shopify

One platform for email and SMS, or a specialist for messaging? The failure modes should decide it, not the feature grid.

Shopify Plus vs Salesforce Commerce Cloud 2026: Honest Enterprise Comparison

3 min read July 22, 2026

Shopify Plus vs Salesforce Commerce Cloud 2026: Honest Enterprise Comparison

Shopify Plus vs Salesforce Commerce Cloud in 2026: real TCO, build timelines, checkout conversion, B2B - and when SFCC still wins. By a Shopify Plus agency.

Shopify Site Speed Optimization: Boost Speed & Sales

6 min read March 27, 2026

Shopify Site Speed Optimization: Boost Speed & Sales

Shopify Site Speed Optimization focuses on the biggest load-time bottlenecks—theme bloat, apps, images, and scripts—to improve Core Web Vitals and conversions.

Zero-Downtime Shopify Migration: A Technical Guide for eCommerce Migration from Magento, WooCommerce

18 min read November 25, 2025

Zero-Downtime Shopify Migration: A Technical Guide for eCommerce Migration from Magento, WooCommerce

A complete guide for ecommerce migration to Shopify with zero downtime. Learn how to protect SEO, avoid data loss, and launch safely using proven technical methods.

How to structure a scalable architecture when traffic grows

12 min read November 18, 2025

How to structure a scalable architecture when traffic grows

Scalable architecture — how to build a system that grows with your traffic. Learn proven methods, tools, and structure to scale efficiently and avoid bottlenecks. Creating systems that grow with your business needs careful planning and ongoing optimization. The process is challenging, but it ended up delivering the performance, flexibility, and customer experience needed to succeed in today's competitive digital world.

How to build a headless Shopify store: benefits, trade-offs, typical architecture

12 min read November 17, 2025

How to build a headless Shopify store: benefits, trade-offs, typical architecture

Learn how to build a headless Shopify store, its benefits, trade-offs, and typical architecture. A practical guide for brands moving to headless commerce.

How to choose a Shopify agency: key questions to ask, red flags, what to look for

13 min read October 20, 2025

How to choose a Shopify agency: key questions to ask, red flags, what to look for

Looking for the right Shopify agency? Learn how to choose a Shopify agency that fits your goals, what red flags to avoid, and key questions to ask before hiring. Discover what makes a reliable Shopify partner for your eCommerce success.

The true cost for Shopify store – not just subscription, but apps, design, maintenance, integrations

13 min read October 9, 2025

The true cost for Shopify store – not just subscription, but apps, design, maintenance, integrations

Understand the full cost for Shopify store beyond the subscription. Explore expenses for design, apps, maintenance, and integrations to plan your budget right.